Valentino Rossi creates a children’s line of bicycles: the VR46 bike collection

Press Release

Valentino Rossi, eight times world motorcycling champion, extended his love for two wheels to bicycles, creating a children's line, segment to which the phenomenon of the MotoGP has always shown great sensitivity.

Thus was born, in collaboration with “Cicli Adriatica”, historic and prestigious company of Pesaro, just like Rossi, the VR46 bike collection.

Rossi still remembers when, as a kid, he took his first steps in the backyard of Dad Graziano, just riding an Adriatica bike. Since then, Rossi has continued to appreciate the two-wheeled world, though, of course, his interests have moved on the motorbike. Now that is an established world champion, Valentino decided to design a line of bicycles, with three models designed specifically for children.

Not only that, because Valentino, of course, like to do things big: the prestigious brand VR46 will also sign a racing bike and a mountain bike from the highest level, to assert, even in this field, his winning image known all the world.

Prestigious collaboration between one of the most popular sportsman in absolute and Cicli Adriatica, affirmed company at national and global manufacturer of quality bicycles since 1946. The idea of building the line VR46 was Valentino, who has been found a great cooperation with Cicli Adriatica. But what was initially just an hypothesis, it was quickly transformed into something very concrete and the new line VR46 will be presented in Milan during  EICMA, the most important exhibition of Italian bikes. The show will start on Sept. 18 and last until Sept. 21. Cicli Adriatica and VR46 are waiting for you at Stand M43, Hall 9.