News Industry BMW's Successful "Dinner Spot" Ad: Over 1.7 Million Clicks

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BMW's Successful "Dinner Spot" Ad: Over 1.7 Million Clicks Hot

BMW S1000RRTalk about success!

BMW’s award-winning “Dinner Spot” ad featuring the S1000RR recently became the most played BMW YouTube video ever, acquiring more than 1.7 million clicks and counting.

In a comical reference to “the oldest trick in the world,” pulling a tablecloth from a dinner table, the BMW’s marketing team had the 193-horsepower bike pull a tablecloth from a huge banquet-sized dinner table.

After launching the bike that will perform a 0-60 mph in 2.9 seconds, BMW’s first-ever Superbike performed this oldest trick on a massive scale flawlessly, leaving all dinnerware intact.

Talk about performance…well, check it out here.


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